Original lighting equipment for shops
Ever since Thomas Edison invented the electric lamp, man has found widespread use for artificial light. Nowadays, artificial light sources are used not only for their intended purpose. A living example of this is the lighting design of the interiors of shops and the lighting of their facades. In addition, the light can be successfully used for advertising purposes.Colorful signs, neon lamps, light boxes - all these objects serve one purpose - to attract potential customers to the store. This is especially true at night, when the streets of the city are blooming with thousands of lights of signs and storefronts. Proper use of light can significantly improve the image of a store and even contribute to an increase in sales.Let's start the review of the elements of the lighting design with new products. A sign based on the acrylic technology is quite interesting. Its essence lies in the fact that the light from the source located at the end of the glass plate passes through it, highlighting the pattern engraved at a depth of one to five millimeters. The peculiarity is that the entire surface of the plate, except for the image, remains dark. Such a sign looks very stylish, and, in addition, the drawing is perfectly visible not only at night, but also during the day. If we talk about the manufacturing technology of such a sign, then the light source is usually fluorescent lamps or LEDs. They are hidden by the metal edging of the sign and are not visible from the street. Such a sign can be supplemented with vinyl stickers or colorful prints. It must be said that the cost of such a sign is directly dependent on the size of the glass plate and the size of the light source.The second type of light advertising is a classic light box. Its popularity and prevalence consists of two main advantages - ease of manufacture, as well as low cost of materials. Light boxes are used everywhere both for outdoor advertising and inside the sales area. When creating the front panel of a light box, as a rule, materials such as various polymers are used, which pass a large percentage of the light flux incident on them and acrylic glass. The problem is often that the sheets of these materials have a fixed size, as a result, they are inconvenient to use to create large-scale light boxes, where joints on the front panel are unacceptable. It is quite simple to solve this problem: solid materials may well be replaced by a special banner fabric that transmits light well. A certain pattern is applied to the front panel. There are also two ways here: you can use vinyl film, or you can opt for a self-adhesive film on which the drawing is printed. The advantage of vinyl film is a relatively low price, but, accordingly, the quality of the drawing and color reproduction of this medium is much lower. Therefore, it is most suitable for creating inscriptions and simple graphics, as a rule, not multicolored, since it is almost impossible to realize a smooth transition between colors on vinyl film. In view of the above, the most practical material for creating the front side of the light box is a banner fabric on which you can immediately print the desired image.It is worth noting that light boxes are not only one-sided, but also two-sided, while light sources are attached to the side walls of the box. If we talk about one-sided light boxes, then their frame is made of metal, usually aluminum or plastic. The first option is most suitable for outdoor advertising, as it provides the structure with the necessary strength and durability. In addition, additional light sources can be attached to the metal back wall, which will make the light box even brighter and more noticeable. For the same purpose, you can glue the frame of the box from the inside with a reflective film.Now learn more about the light sources and their location inside the light box. Firstly, fluorescent lamps are the most common. The main criterion for their choice is again their cost. Fluorescent lamps have a number of disadvantages. For example, they are less durable than neon lighting and are in no way suitable for highlighting boxes whose shape is far from a rectangle. When installing them, it should be borne in mind that in an upright position, the lamps will fail quite quickly. The reason lies in the penetration of moisture inside the frame of the light box. Moisture settles on the lamp, flows down it and, getting into the cartridge, leads to a short circuit. However, such a problem can be easily avoided if the lamps are installed in a horizontal position. In order to achieve uniform illumination of the front plate of the light box, it is necessary to place the lamps on the back wall of its frame at a distance of no more than twenty centimeters from each other.Neon lamps are much more practical and durable. They are brighter than fluorescent lamps and can take any necessary shape, so the shape of the light box is limited only by the imagination of its manufacturer. The disadvantages of neon lamps include their high price, as well as the fact that they consume a lot of electricity.Speaking of shape, at the moment rectangular boxes are most often used for outdoor advertising, although non-standard designs look more advantageous. The problem is that if the manufacturer accepts an order for a box of non-standard shape, then the work on its creation will be quite expensive. As a rule, such boxes are made of plastic, and for casting the elements of the box, the creator will have to make the necessary molds separately. To minimize costs, he must fulfill several orders for a box of exactly this configuration at once, and this situation is very rare. As a result, all costs fall on the shoulders of only one customer, who has to pay a lot of money for exclusivity.The only type of non-standard shaped light boxes found almost everywhere are three-dimensional letters. Beautifully executed letters create a positive image of any company. Flexible polymer materials are used to create the frame of such boxes, and flexible neon tubes, and sometimes LEDs, are used as light sources. At the same time, thanks to the frame material, it is possible to reproduce almost any font and alphabet: starting with Japanese characters and ending with the Latin alphabet. In addition, the construction of the letter and the materials of its frame can provide luminosity only to the front surface, the front and side surfaces, or the contours of the letter, if the front plate and side surfaces are made of light-tight materials.And finally, the last type of light advertising is light panels. It is worth noting that the light panels as such were developed not so long ago and are more suitable as an advertisement placed in the store's sales area. Due to its small thickness, the light panel can be hung on the wall or integrated into commercial furniture. The average thickness of the light panel is about three centimeters. In addition, it consumes much less electricity than other types of light advertising.So, there are many ways to declare yourself using one of the main inventions of mankind - an artificial light source, now it's just a matter of creative ideas and original approaches. 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